A homeowner finds bed bugs at 9pm and starts calling down the list. You are asleep, so the job goes to whoever picks up first.
The fix →Missed-call text-back answers the instant you can't. Every call you miss, day or night, gets an automatic text back from your number, so the panicked caller is already talking to you instead of dialing the next exterminator. The first company to respond usually wins the account.
